Swisscom, Major Swiss Telecoms Firm To Distribute Tokenized Artwork Through Television Network

Swisscom, Major Swiss Telecoms Firm To Distribute Tokenized Artwork Through Television Network

Swisscom,Major Swiss telecommunications company announced its arrangements to disperse tokenized artwork through its Swisscom TV television network.

Per the company’s release, restricted artworks — at first 100 works by 30 artists — from chosen artists are solely accessible on the Swisscom TV box through the NOOW app. The app was developed by Dloop,Swiss tokenization startup. The works are chosen by Stefanie Marlene Wenger, who commented in the release on the development:

“This is regarding quite making a virtual gallery; the following step are going to be to incorporate curated exhibitions on the platform and a detailed collaboration with galleries.”

Since its launch, NOOW app reportedly permits users to pick items and get certified copies, which can be issued in limited numbers. The release claims that digitization has scoured the worth of original art by permitting it to be traced with none quality loss.

As the announcement claims, within the Swisscom system “the owner receives a certificate of credibleness and is aware of what number copies of a work exist.” Basel artist Jonas Baumann is additionally quoted, praising the distribution benefits of digitization:

“NOOW helps Maine to bring art to the screen. It conjointly offers new artistic opportunities to experiment with animated pictures and offer them to a wider audience.”

As Top Market Group reportable in March, the blockchain-based art registry startupArtory has acquired firm database Auction Club.

Also, in May last year news bust that American on-line art auctioneer Paddle8 and also the Native, a Swiss tech company, were launching a blockchain-based art authentication service.

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